TIS Fleet Case Study: B2B UI Redesign & Domain Merge

UI/UX Redesign & Technical SEO

TIS Fleet (USA)

Consolidating a 25-year legacy ambulance tech firm into a unified, high-performance digital brand with a 90+ SEO score.

90+PageSpeed Score

10DIndex To Traffic

3-in-1Domain Merge

100%Responsive UI

The Strategic Challenge

Brand Fragmentation: TIS Fleet was operating across two separate domains (tisfleet.com, ifleettow.com, and ifleetgps.com). This diluted their SEO authority and confused B2B customers looking for medical transportation tech.

Legacy Evolution: With over 25 years in the ambulance sector, the brand needed to pivot from a pure medical system provider to a multi-industry fleet management powerhouse without losing its core identity.

The 6-Phase Solution

Strategic Market Persona: Defined target organizational audiences to align the website purpose with Caterpillar technology offerings and broader brand goals.

Architecture & Prototypes: Implemented a full sitemap overhaul and wireframing to merge two disparate websites into one cohesive brand experience.

WordPress Core Engineering: Built the site using premium tools and custom HTML/CSS/JS. Integrated iFleetTow and iFleetGPS services under a single roof.

B2B Content Strategy: Crafted brand-consistent messaging tailored for organizations, ensuring professional tone and clear Calls-to-Action (CTAs).

Multi-Engine Indexing: Submitted and verified the site across Google, Bing, and Yandex. Implemented Cloudflare CDN and advanced caching.

Performance Optimization: Fine-tuned technical SEO to achieve a 90+ performance score, resulting in organic traffic within just 10 days of launch.

Note: Holsticommerce is rebranded as hackdigitalagency.com (Hack Digital Agency) in 2025.

Tisfleet Web design Presentation

Tisfleet SEO Presentation

5.-RFID-Waste-Management-and-Container-Tracking-Solutions.png

6.-School-bus-and-student-monitoring.png

7.-Cold-Storage-Temperature-Monitoring-Solutions.png

8.-Reefer-Trailer-Temperature-Monitoring-Solutions.png

Some Screenshots of Web Pages

Ready for Tangible Outcomes?

Reach out to us to embark on your personalized journey to marketing success.

Browse Similar Case Studies

Home Garden Deals

Multi-channel Architecture

A deep-dive e-commerce engineering case study detailing the complete Shopify storefront redesign, automated supply-chain development, and multi-channel marketplace data mapping executed for UK retailer Home Garden Deals. Supervised under the growth implementation framework of Project Manager Rabius Sany (totul) for client Mathew Grisdale, our engineering sprint resolved disconnected catalog syncing by establishing automated webhooks to native dropship frameworks Saleyee and Avasam. Utilizing middleware layers like Codisto, we deployed live inventory synchronization loops across Amazon and eBay networks to maximize operational scaling and ensure accurate multi-store stock rules from one core engine.

marketplace Scaling, Marketplace Sync, Shopify, WebDev

View Full Case Study

Micro Aquatic Shop

73% Visibility Surge

In this deep-dive growth engineering case study, we break down the full-funnel optimization strategy for MicroAquaticShop. Learn how we reconstructed Shopify templates to capture a 34% increase in sales opportunities, unified 3 core sales channels using Codisto and Etsy integration middleware, and engineered a high-velocity on-page and off-page semantic search framework to drive a 73% surge in search visibility with first-page rankings secured in just 15 days.